Research: Why are you a fan of Sabrina?

Hi! I’m currently in my final year on the BA (Hons) music industries management course at Leeds Beckett University and I am undertaking research into popular musicians, fan engagement strategies, and consumer behaviour for my dissertation.

I have created a questionnaire which asks about your favourite popular musician and why you are a fan of theirs. If you would like to share your perspective, I have attached the link to the questionnaire below – it should take no longer than 5-7 minutes to complete.

https://forms.gle/5aA55bDkf5Y3ea3f7

Any participation in this study is greatly appreciated!